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What Does the Fox Say?
Credit: creativecommons.org/Steve Kebabo

Online retailer Moda Xpress has become a member of the International Fur Free Retailer Program.

"ModaXpressOnline.com has never sold and never will sell products made from fur and we would like to join the fight against animal cruelty and use of fur products in the fashion industry,” said Val Narodetsky, director of marketing at the brand. “When we learned about the Fur Free Retailer program we immediately decided to reach out and become part of this great cause."

According to Adam Roberts, executive vice president at Born Free USA: "Retailers continue to step up worldwide to take a stand against the use of fur in fashion. The message is getting out there to a younger generation as their consumers are teens and the junior fashion market. We are proud that the program is attracting companies like this and we hope this wave continues."

Founded by Born Free USA in 2006, The Fur Free Retailer Program is an international effort to give consumers accurate information about a retailer's fur policy, allowing consumers to make an informed choice when shopping.

The program aims to further the spirit of ethical consumerism and provide shoppers with information about the most compassionate retailers in the world. The program recognizes and supports retailers who have committed, in writing, to a no-fur policy.

"Another year cannot go by when animals are brutally killed for their fur,” added Roberts. “We need consumers to get involved and show their respect for wildlife – and encourage and support those retailers willing to go fur-free. Taking an ethical and public stand against fur fashion offers a company a chance to promote a public policy against violence and cruelty, and to lend its support to the international efforts to end this unnecessary and cruel fashion choice."

The program is also supported by the Fur Free Alliance (FFA), an international coalition of leading animal and environmental protection organizations worldwide.

See the full list of fur free retailers at www.furfreeretailer.com.

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